Archive for the 'Marketing' Category

Dec 07 2008

Marketing Cycle Summary

Published by Brian under Marketing

Marketing is the process of planning and executing the conception, pricing, promotion, and distribution of ideas, goods, and services to create exchanges that satisfy individual and organizational objectives.

Marketing focuses on discovering and satisfying consumer needs. The cycle starts with gathering information. The information is used to discover what a consumer needs. Next is to find the right combination of product, price, and promotion or marketing mix to optimize delivery of your goods, services, or ideas.

An Internet business can’t satisfy the needs of all consumers, so it must focus on one or more Continue Reading »

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Nov 09 2008

Link To Improve Search Rank

Published by Brian under Marketing, Publishing

Links are indicators of authority and popularity that are tracked by search robots when they index your site. Web robots that automatically visit sites to collect data are also known as wanderers, crawlers, or spiders. Robots are used by search engines like Google to index web content.

Robots will follow links to other pages in your site, links that go to other sites and links from other sites that Continue Reading »

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